7 marzo, 2026
por Felipe Sahagún
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The money is flooding into a triopoly that now spans dozens of ad products, retail media networks, AI-powered formats, and performance ecosystems. It’s not just bigger, it’s also more complex. What you need now is clarity on what do about it. … Sigue leyendo
2 abril, 2017
por Felipe Sahagún
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The Economist✔@TheEconomist A digital advertising scandal could cost Google as much as $1bn in lost revenue http://econ.st/2nHVzgj 20:22 – 2 Apr 2017
26 junio, 2014
por Felipe Sahagún
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Twitter Advertising ✔ @TwitterAds Introducing Project #LIVE, a documentary that explores the new age of storytelling and what it means for brands. https://amp.twimg.com/v/238d8f23-4ea5-487f-b4ce-6997a5f72535 … 10:40 PM – 23 Jun 2014
7 octubre, 2013
por Felipe Sahagún
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❦ Mario Tascón @mtascon Diferencias espectadores con Twitter y audiencias generales de TV http://on.wsj.com/17KqrOD vía @WSJ 12:02 AM – 8 Oct 2013 Twitter’s 49.2 million U.S. users offer networks, advertisers a new… Nielsen’s ranking of television programs with the … Sigue leyendo